From payments technology and banking to healthcare and wellness, here are a few examples of my work. I'm happy to provide additional examples of specific types of copy—from web pages to ads and ebooks—upon request.
Anytime Fitness: Best Foods for Muscle Recovery (And Why Post Workout Nutrition Matters)
Anytime Fitness: When to Take Creatine: Before or After a Workout
Branch: How Faster Pay Can Create More Stability For Your Healthcare Organization
With ongoing burnout and turnover plaguing hospitals and clinics these days, healthcare organizations are trying everything to bolster clinician retention and morale. One hospital system even began issuing bonuses of $100k to new hires and nurses who had stuck with them through the pandemic.While sign-on and retention bonuses are impactful (and providing adequate compensation is key), there are additional ways to boost stability in healthcare settings that don’t cost six figures per clinician. O...
Website Copy: Redwood Pediatric Dentistry
I write copy for dental websites as a freelancer. This one was especially fun as I could tell the doctor's passion for what she does allows her to provide such great care to her patients. All the copy on this website is my creation except for the service pages.
Branch: Earned Wage Access: A Crucial Benefit for Healthcare Workers
A long-form guide explaining the benefits of providing earned wage access to both W2 and 1099 healthcare workers.
U.S. Bank: Trust Planning: How to Handle the Emotions Involved
A blog for U.S. Bank on how to balance the emotions and nuances of setting up a trust.
McKesson: Protecting Your Retail Pharmacy Against Growing Industry Challenges
An interview for McKesson's blog on how retail pharmacies can navigate financial challenges and instability.
Get Healthy U: 11 Essential Yoga Poses For Runners
Short-form wellness blog on how runners can maximize their workouts by leaning into the benefits of yoga.
Get Healthy U: 9 Blue Zone Foods to Increase Longevity {What The Oldest People In The World Eat}
You eat your veggies. You swap soda for sparkling water. Heck, sometimes you even pass on dessert. And you do it all for that shiny, far-off concept that is your long-term health. These choices seem small, but the payback in the years they add to your life. But what if you could be making more specific nutritional choices for your long-term health? Foods that actually promoted longevity? As luck (and research) would have it: there are.
Hello Giggles: Meet Your New Favorite Spoken Word Poet: Sarah Kay
The best art makes us feel less alone. It reminds us that we’re a part of something larger and more mysterious than ourselves, something greater. A few years ago, when I had started to get caught up in my own thoughts and problems, I needed to be reminded of that — and that was the day I first heard Sarah Kay.
Get Healthy U: 4 Norwegian Secrets You’ll Want To Steal This Winter
Norwegians have a word—koselig—that doesn’t directly translate to English. It connotes “a sense of coziness,” and maybe the reason there’s no direct English translation is that we’re often better at lamenting winter’s woes than we are celebrating the coziness of the season. Kari Leibowitz, a researcher and PhD student at Stanford, recently visited Tromsø, a city in northern Norway—a place where the sun never reaches above the horizon from November to January. And contrary to what many of us may
Huffington Post: 6 Things To Stop Apologizing For Immediately
For most of my life, the word "sorry" was a knee-jerk reaction; it was my verbal hiccup whenever I asked for something I wanted, didn't know what I was doing, or simply took up space. If someone walked down the street and bumped into me, I would apologize. If I arrived a minute late to meet a friend, I would apologize. If I had an opinion to voice at work, it would be bookended with phrases like, "Sorry, this is probably dumb," or, "That's just what I think -- sorry!" Phrases that were not only